Special Days Calendar 2016

The full up-to-date list of special days for the flower and plant industry is available.

Every day is a special day. But some are extra special days and holidays, and are worth celebrating, often they're even official bank holidays! The degree (commercial) of celebration of these special days vary considerably by country or region. Mother's Day being one of the biggest celebrated days in the calendar for UK florists, Scandinavia celebrates Midsummer Night 24 June and on 2 October, and Grandparents Day is celebrated in Italy and Spain.  It is worth having a look and decide which days you will choose to use to promote your business and products.

Participate in special days

By participating on special days relevant to you and your customers, you can plan your own campaigns or standout activities in your own business to inspire your customers. There are always opportunities to promote flowers and plants, but it always helps to plan. Use the calendar within your own business to ensure maximum return of investment. Download the overview of Special Calendar Days for 2016 here.